اثر اليقظة الاستراتيجية على الاداء التنافسي للمجمعات الصناعية دراسة حالة :مجمع بن حمادي – برج بوعريريج

Abstract

The study aimed to study and analyze the impact of strategic vigilance on the competitive performance of industrial groups, where competitive vigilance, technological vigilance, commercial vigilance, and environmental vigilance were adopted as dimensions of strategic vigilance, while competitive performance was studied as one dimension. To answer the main question of the study and its hypotheses and achieve its objectives, we chose the managers of Condor Electronic Companyas a representing sample of the study community, which is e Ben Hammadi Group, we usedthe questionnaire as a tool of data collection to understand the respondents' perceptions about strategic vigilance and its impact on competitive performance, where the study sample reached 157 managers, and the most important results were: - Condor Electronic Company is characterized by high strategic vigilance in its various dimensions based on the managers’ point of view, also the level of competitive performance at the company from their point of view is high. - Strategic vigilance has a statistically significant effect on competitive performance.