القضايا المستحدثة للمرأة الجزائرية في البرامج التلفزيونية

Abstract

This study attempted to investigate the issue of new issues for Algerian women in television programs on Algerian television channels, and we chose as a sample a "program for women only" that is broadcast on beur tv channel. Factors related to the form and content that confirm this, and for this purpose, the survey method was relied upon, through the application of the content analysis tool. We analyzed it according to an intentional sample that included six issues from different seasons, and through it, we reached a set of results, the most important of which are: 1. The program was not limited to the traditional presentation of topics previously dealt with for women, but rather raised new issues of interest to contemporary Algerian women in a positive way, as it focused on everything related to fashion and beauty, and this is due to its special interest in it to highlight itself and its femininity, in addition to raising social issues such as business Charity for her sensitive nature and inclination to do good and help others, as well as the interests of the new woman in everything related to sports and her passion for sports matters, while drawing attention to cultural issues. 2. The program encouraged women to display various positive values such as creativity, success and liberation with determination and determination, and to combat negative values such as exploitation and marginalization to which women are exposed in society in order to ensure their success and security, protect their legitimate rights and prove themselves. 3. From what has been analyzed, we conclude that the main objective of the program is to advise and educate viewers, especially in those sensitive topics such as the issue of plastic surgery between plastic surgery and obsession, and to advise the viewer to cover all aspects of the subject, both negative and positive.