التسويق و حماية حقوق المستهلك

Abstract

The situation today in the Algerian market is better off than it was in theory, the work to pass laws to protect the consumer and the presence of associations for consumer protection are a step in the journey of a thousand miles but this is not sufficient to achieve protection objectives in the Algerian market as it is required to activate the role official and unofficial organizations to drive business to do their duty towards their social responsibilities, which include the protection of consumer rights.